Today’s Headlines

COMME des GARCONS‘ latest perfume takes fragrance marketing to a new level with its own “interactive journey.” [Hypebeast]

The British Fashion Council just released the London fashion week schedule for the fall 2013 shows this February, and Tom Ford is on it. [Fashionista]

Go behind the scenes, in this video, as Kanye West discusses his Givenchy kilt. [Hypebeast]

Prada launches a new addition to their Il Palazzo project with new limited edition printed t-shirts featuring Richard Haines’ illustrations. [Selectism]

Daft Punk to headline Coachella in 2013? [Highsnob]

With 20 million unique visitors in 2012, Polyvore has decided to bring on a new chief revenue officer. [Venture Beat]

Kate Spade Saturday and Saturdays Surf NYC battle over branding. [The Daily Beast]