Tom Brady is VMAN’s latest cover boy. The editorial has the quarterback photographed by Mario Testino wearing bespoke suits and dog collars styled by Carine Roitfeld, all while a dog tries to rip his arm off. [slamxhype]
British artist Richard Wilson has unveiled his conceptual art installation based on the movie “The Italian Job” for the London 2012 Festival. A coach bus dangles on the edge of a building under the title, “Hang On A Minute Lads, I’ve Got A Great Idea”. [Highsnobiety]
Joe Posnanski, author of “Paterno”, a celebratory biography of Joe Paterno (written before he fell from grace), is having some promotional trouble. He finally got GQ to run an excerpt of “Paterno” in their September issue, but under the headline “The Secrets and Lies of Joe Paterno”. The story will be in print as well as released online today. [WWD]
The war on Mars began today. NASA’s Curiosity rover fired its laser for the first time, successfully blowing a Martian rock to bits. [Mashable]
The first Reebok Fitness Hub opened in New York last week, on top of the 10,000 sq ft. Reebok CrossFit Box gym. Speakers for the launch included the Fittest Man on Earth, Rick Froning, and the Fittest Woman on Earth, Annie Thorisdottir. Nothing like a little motivation to buy some Reebok gear. [WWD]
Supreme has rolled out their F/W 12 accessories lineup, which includes everything from water canteens to domino sets to an iPad sleeve inscribed with “Fuck You Pay Me”. [Hypebeast]
The New York Times is publishing another travel book in its successful 36 Hours series. This time, see what fun can be had in 125 weekends in Europe. [Acquire Mag]
